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02/11/2025 • 06:34:51
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Privacy Policy

This Privacy Policy describes how MODERN CAPITAL JEWELLERY TRADING L.L.C (the "Website") collects, stores, processes, protects, uses, and discloses your personal data when you visit, use our services, or make a purchase from the Website. For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy. We only record and use your personal data in compliance with statutory data protection regulations and privacy law in the United Arab of Emirates. Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, storage, processing, use, and disclosure of your personal information as described in this Privacy Policy.

1. WHAT PERSONAL DATA WE GATHER

The types of personal data we obtain about you depends on how you interact with our Website and use our Services. When we use the term "personal data", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Basic contact details/documentation including your name, address, phone number, email, government-issued ID, personal photo.
  • Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.
  • Account information including your username, password, security questions.
  • Shopping information including the items you view, put in your cart or add to your wishlist.
  • Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

  • Companies who support our Site and Services.
  • Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfil your orders and provide you with products or services you have requested, in order to perform our contract with you.

When you visit our Website, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices.

2. HOW WE USE THIS PERSONAL DATA

Below is a list of all the ways that we may use your personal information, and specific reasons we rely on to use this information

  • To improve customer service: Information you provide helps us respond to your customer service requests and support needs more effectively.
  • To personalise the user experience: We may use information in the aggregate to understand how our users as a group utilise the services and resources provided on our Website.
  • To process payments: We may use the information you provide about yourself when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.
  • To improve and optimize our website: For example by generating analytics about how our customers browse and interact with the Website.
  • To improve security and prevent fraud: We use your personal information to detect, investigate or tak action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe.

We highly recommend that you do not share your username, password or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.

To send periodic emails: We may use your email address to send you information and updates pertaining to your order, in addition to receiving occasional company news, updates, related product or service information, etc. If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or you may contact us through our Website.

3. SHARING PERSONAL DATA

In certain circumstances, we may disclose your personal data to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

  • With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
  • With business and marketing partners, to provide services and advertise to you(personalized advertisement) Our business and marketing partners will use your information in accordance with their own privacy notices.
  • When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations, with your consent.
  • With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

Please note than when you publicly share information, it can be indexed by search engines.

4. COOKIES

We use Cookies to power and improve our Website and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and services providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners.

5. YOUR RIGHTS & CHOICES

In accordance with the UAE Personal Data Protection legislation you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

  • Right to Access / Know. You may have a right to request access to personal information that we hold about you, including details relating to the ways in which we use and share your information.
  • Right to Delete. You may have a right to request that we delete personal information we maintain about you.
  • Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
  • Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
  • Restriction of Processing: You may have the right to ask us to stop or restrict our processing of personal information.

You may exercise any of these rights where indicated on our Site or by contacting us using the contact details provided below.

6. AGE RESTRICTIONS

The Website is not intended for individuals under the age of 18. We do not knowingly collect personal data from minors without verifiable parental or guardian consent. If we become aware that such data has been collected without the required consent, we will take immediate steps to delete it in accordance with UAE Personal Data Protection legislation.

7. CHANGES TO OUR PRIVACY POLICY

The Website reserves the right to modify, amend or update this Privacy Policy at any time, at their sole discretion. Any changes will be published on this Website page and shall become effective immediately upon posting, unless otherwise stated. You are responsible for reviewing this Privacy Policy at regular intervals to ensure that you remain informed of any modifications, amendments or updates.

8. SECURITY AND PERSONAL DATA RETENTION

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

In accordance with applicable anti-money laundering (AML) laws and regulations in the United Arab Emirates, we, as the data controller, are required to retain certain personal and transactional data for a minimum period of five (5) years from the date of completion of the transaction or the end of the business relationship, whichever is later.

9. COMPLAINTS

If you have complaints about how we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

10. CONTACT

Should you have any questions about this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at info@moderngold.com Al Maktoum Road or contact us at Al Maktoum Road, Makteeb Building, 3rd Floor, office No.(309), Dubai, DU, AE. For the purpose of UAE Personal Data Protection legislations, the Website is the data controller of your personal data.